Workflow automation
Move repeatable multi-step processes out of inboxes and spreadsheets.
Automation & integrations · Philippines · Worldwide
Let the systems do the repetitive work.
I connect the tools your business already uses, automate the handoffs between them, and make important workflows reliable and visible.
Directly with Michael · Usually replies within one business day
01 / INPUTA manual workflow
clarify ↓
02 / BUILDReliable automation
TRIGGERRULESAPIALERTS
deliver ↓
03 / OUTCOMEWork completed automatically
10+years building for the web
Directone accountable partner
UTC+8Philippines · worldwide
Yourscode, accounts, and assets
01 Capabilities
Work built around the outcome.
Every engagement starts with the real job to be done, then removes the noise between the requirement and a dependable result.
API integrations
Make separate platforms exchange the right information securely and consistently.
CRM automation
Route leads, synchronize records, trigger follow-ups, and keep customer data useful.
Back-office systems
Automate reporting, approvals, document creation, and operational updates.
Data synchronization
Keep important records aligned across tools without duplicate manual entry.
Monitoring & recovery
Add logs, alerts, retries, and safeguards so failures are visible and recoverable.
02 What's included
Everything needed to do the work properly.
A clear scope, visible progress, and practical decisions at every layer—not a black box that appears at the deadline.
Workflow audit
A map of the current process, exceptions, bottlenecks, and intended outcome.
Integration design
Clear ownership of data, triggers, rules, permissions, and failure paths.
Implementation
Tested code or managed automation configured for the right level of control.
Security
Least-privilege access, secret handling, validation, and sensible data boundaries.
Observability
Logs and notifications that show what ran, what failed, and what needs attention.
Documentation
A useful operating guide and ownership of the connected accounts and code.
03 Process
Decisions first. Execution second.
You know what is happening, why it matters, and what comes next throughout the engagement.
- 01
Observe
Document the real workflow, including edge cases people handle quietly today.
- 02
Design
Choose the trigger, source of truth, rules, and recovery behavior.
- 03
Automate
Build and test with representative data before production access.
- 04
Monitor
Release safely, watch real runs, and refine the exceptions.
A good fit
You value useful work over busy work.
- People copy the same information between tools.
- Important follow-ups depend on memory.
- Your systems hold inconsistent versions of the same data.
- You need reliability beyond a quick no-code experiment.
04 Tools & platforms
The right tool for the constraint.
REST APIsWebhooksNode.jsn8nMakeZapierGoogle WorkspaceSlackHubSpotStripeSupabasePostgreSQL
05 Common questions
Before we start.
What can you automate?+
Any repeatable digital workflow with clear inputs and rules is a candidate. I first check the exceptions and business risk to ensure automation is genuinely useful.
Do you use Zapier, Make, or custom code?+
All three can be appropriate. I choose based on complexity, volume, reliability, cost, and how much control your business needs.
Can you integrate a system without a ready-made connector?+
Often, yes. If the platform provides a suitable API or webhook, I can create a custom integration.
What happens when an automation fails?+
Production workflows should have logs, retries where safe, alerts, and a clear recovery path. These are designed into the solution.
Can you improve an existing automation?+
Yes. I can audit unreliable or expensive workflows, identify failure points, and simplify or rebuild them.
Ready when you are